When managing shopping centers, insight into visitor flows is of great importance. Many real estate investors use a counting system for this purpose, including Syntrus Achmea Real Estate & Finance.
Boris van der Gijp (Director of Commercial Real Estate at Syntrus Achmea Real Estate & Finance): “In recent years we have gained broad experience with counting systems from various suppliers, including PFM. The reason
that we are now going to provide all of our 15 shopping centers with a PFM system is mainly because we wanted to have more insight into the visitors in these centers. That goes beyond
just a number for footfall.”
You can read the full article from the December issue of SCN here.