Data as an essential management tool for Hoog Catharijne
‘The interpretation of our big data is too complex to just simply do by yourself on a spreadsheet. It’s a profession in its own right and we’re happy about the part PFM plays in all this. Good working hardware is only half the story, good reports are the other half.’Jeroen Puik, Deputy Center Director Hoog […]
Introducing Susan van Wissen
We would like to take this opportunity to welcome Susan van Wissen as Product Owner at PFM Footfall Intelligence. As a Product Owner Susan will be the link between our clients and our software development teams. With innovation as core value of number 1, it is her goal, together with the multifunctional development team, to exceed […]
Products: PFM Forecast
In addition to the footfall data that PFM manages on behalf of our clients, we also offer various products to make predictions for the future footfall performance of your assets, such as the PFM Event Monitor and the PFM Forecast. The PFM Forecast is a detailed overview of what you can expect in the coming […]
Products: PFM Annual Overview
We offer numerous products so we can give our customers even more insight into the performance of their retail real estate, for example an extensive annual overview of one or more locations. When preparing an annual overview, specific requirements are always discussed with the client upfront. We like to include external data (such as weather, […]
Introducing: Matthieu Bletgen, CFO PFM Intelligence Group
We are happy to announce that Matthieu Bletgen took on the role of CFO of the PFM Intelligence Group. Matthieu is an expert in growth strategies, business development, process optimisation, M&A, working capital optimisation and much more. Following a successful career at KPMG, Matthieu decided to further his experience in other financial roles at the […]
The ‘customer journey’ as a starting point for technological developments
There are so many technological developments within Retail that people often get overwhelmed. As a company, do you want to invest in augmented reality, focus on e-commerce or link data to be able to do better forecasting? At PFM we advise for example retailers on which technological developments could be beneficiary to their business. What […]
Privacy & Wi-Fi
Due to frequent news coverage, in particular regarding Wi-Fi, we believe it is of great importance to inform you about how we handle privacy.In this animation we would like to show you how information is obtained using Wi-Fi technology and what measures we have taken with regard to processing the data in accordance with the […]
PFM in SCN: PFM Event Monitor as a strategic and operational business
Edwin Brugman of SCN talking to Joost van Vlimmeren (data analyst at PFM Footfall Intelligence) and Joost van Dijk (account manager shopping centers at asr real estate) about the importance of data, the added value of data analysis and interpretation and the PFM Event Monitor .PFM’s product Event Monitor is a result of the prediction […]
Rental prices based on Footfall numbers
Wendy Hulshof, senior business consultant at PFM Intelligence Group (known for its counting systems in shopping centers and other retail areas), processes collected and other related data. This data is already informing clients in their decision making and is also providing new insights between footfall and rental prices.What’s the right rental price for a shop? […]
Footfall Predictions in the run-up towards Christmas
The most beautiful time of the year is almost here!! This means that Christmas shopping is in full swing. Whether you are a retailer and wish to prepare for peak hours or you want to go shopping yourself, we can help by predicting what you could expect during this years’ Christmas Rush. This way can […]
