Footfall Index Netherlands
In 2010 Bart Schmitz came up with the idea to launch an industry index for real estate parties in the Netherlands. An economic barometer as a benchmark that would outline a national picture of Shopping in the Netherlands, in which visitor numbers would form the basis. After an intensive preparation and development process in which […]
PFM Footfall Intelligence joins PrivacySIG
PFM Footfall Intelligence values the careful handling of data. We therefore decided to join the PrivacySIG. The Privacy Special Interest Group is a non profit organisation consisting of companies which are developing or involved in the next generation of visitor analytics. It has developed a common "Code of Conduct" which is an agreement between all […]
Can you lose visitors when you have a counting system?
Recently an article was published on the ‘loss’ of a million visitors thanks to counting systems that could not count. You might be wondering how is this possible? From our perspective, we believe this should not be possible. It all comes down to personal attention and customer service, something that we take great pride in […]
PFM Footfall Intelligence on RBTE 2018
PFM will be present during the Retail Business Technology Expo in London. RBTE is the must-attend event for retail and hospitality organisations looking for the right tools, solutions, innovations and advice on how to best run their business. We are committed to providing businesses with valuable insights that increase efficiency and profit. PFM's highly experienced […]
GDPR updateThe new General Data Protection Regulation (GDPR) are being introduced across Europe to protect personal data. To ensure that the PFM Intelligence Group is compliant with these new regulations we are redefining our current Privacy Notice to make it easier for people to find out how we use and protect the data that we […]
Free Wi-Fi connectivity for citizens and visitors in public spaces
By delivering and managing technical infrastructure for our clients, we can offer you integrated footfall counting, free Wi-Fi, vehicle counting and ANPR systems all attached in 1 central fiber backbone. Quality free Wi-Fi is become more and more important, especially since the European Commission wishes to promote free Wi-Fi connectivity for citizens and visitors in public […]
Behind the scenes: PFM invest in GDPR, privacy and compliance
In the last 10 months we have moved most of our data handling processes to Amazon Web Services with all the improved security this offers. Our significant growth in install base requires the ability to scale data handling and processing to ensure reports will be delivered on time. Our renewed sensor & location maintenance suite […]
PFM & Leidsche Rijn Centre
A nice article in Shopping Centre News about the Centre of Leidsche Rijn. Bart Schmitz: ‘Our role in this project is a lot bigger than just installing a system to count customers. Of course we will install this here as well, but early in the development of LRC, we were asked what would be necessary […]
Privacy, how does PFM deal with it?
Like many organisations, PFM uses Wi-Fi technology to understand customer behaviour. We can provide our customers important information about, shopping behaviour, crowd patterns in shopping streets and pedestrian flows during events in inner cities. We have a responsibility towards our customer and the consumer to ensure privacy and would like to tell you more about […]
Great conversations today with Mapic visitors interested particularly in our new Event Monitor reports for Shopping Centers.Predict the value of financial gain for your next event before commiting to go ahead.Take the guesswork out of marketing management and analysis!PFM your mall data analysis partner.Contact email@example.com (Netherlands) firstname.lastname@example.org (UK) for more information.